The GTM MCP Directory
Directory / Signals & Intent / Keyplay

Keyplay

No MCP found Paid, self-serve Signals & Intent RESEARCHED Checked 2026-08-24
RESEARCHED Facts from public sources with URLs. No usage claims. Nobody has run this tool. The other tier is BENCH-TESTED, which means Andrew personally ran the tool on a stated date and cannot be bought at any price. Across the whole directory that count is 0.

Vendor: https://keyplay.io · entry id 05-keyplay · source 05-signals-intent-abm.md line 256

What it does
Builds a mathematical ICP model from a company's existing best customers, then scores and ranks a universe of target accounts against that model using 750+ pre-built "signals" (hiring velocity, tech stack, industry category) plus custom web-scraped signals.
AI features, separated from automation with an AI label on it
"AI Lookalikes" (nearest-neighbor-style account similarity scoring against the ICP model) is the closest thing to genuine ML - vendor-described, not independently verified. The bulk of the product (750+ standard signals, custom signal composition) is data aggregation and rules/scoring, not ML.
RevOps role
Account selection / ICP modeling and continuous re-scoring layer, sitting upstream of outbound rather than detecting real-time triggers.
MCP server
Status bucket
No MCP found
Auth
unknown
Parsed URLs
0 found in the mcp_url field

No server was found at the time of the check. That is a statement about the search, not a promise that none exists. The status was established on 2026-08-24 and has not been re-fetched since.

mcp_status, verbatim from the file:

none-found

mcp_url, verbatim from the file:

none

Access gate
Gate bucket
Paid, self-serve
Can a solo operator reach it
Yes, by paying, no sales call

api_gate, verbatim from the file:

paid

API documentation

No documentation URL recorded.

263 of 293 entries are in the same position. Blank is legal and it is published as blank.

GitHub health

Not measured. github_url, github_stars, github_last_commit and github_archived are null on every entry in this build.

The refresh rail specced in SPEC section 7.2 has not been run. An unstamped star count is a lie, so nothing is shown rather than something stale.

Jobs it can do

A job tag means the vendor says the tool does this. It is not a test result, not proof the capability is reachable through the tool's MCP server, and not proof it is available on the gate this entry records.

Tagged by machine-pass on 2026-08-25 against the closed 55 job vocabulary. 271 of 293 entries carry at least one tag; 827 tags are assigned in total.

Sources

4 source URLs. Raw sources field, verbatim:

https://keyplay.io/pricing/, https://keyplay.io/product/, https://www.salesforge.ai/directory/sales-tools/keyplay, https://syncgtm.com/blog/keyplay-review

Notes, verbatim from the file
No MCP found on GitHub, mcp.so, glama.ai, or pulsemcp.com. A free "List Builder" tier exists (25 credits, 750+ signals, CSV export) - genuinely solo-operator-accessible at $0 - but ICP-modeling and Enrichment API access sit behind paid tiers ($18-20K/yr "Growth," custom "Scale"). Keyplay's own homepage indicates it has joined a company called Inflection ("the B2B marketing platform where agents actually execute"); this ownership transition could not be independently verified beyond Keyplay's own site copy, so flag as unconfirmed.
Provenance
Entry id
05-keyplay
Source file
05-signals-intent-abm.md
Source line
256
Tier
RESEARCHED
last_checked
2026-08-24
Data baked
2026-08-25

Every field above is rendered from directory.json exactly as the build produced it. Nothing is summarised and nothing is dropped. The one change made at render time is typographic and it is disclosed on the methodology page.